OtherLands

For the first time of its kind, an NFT art festival is being arranged in Sweden, Norway, Denmark and Finland at the same time, initiated by Samsung Nordic. A festival that celebrates the creative and contrast-rich meeting that arises between art, fashion, music, technology and innovation when they meet through the aesthetic and absurdity that symbolizes NFT’s and blockchain technology.

Client

Samsung Nordic IM

Year

2022

Category

Mobile NFT Tech

Type of Work

Conceptual activation

Event, PR, Social

The launch of OtherLands comes from the growing interest in NFT technology throughout the Scandinavian creative community. But this growing interest also place new demands on the creators. The importance of increased knowledge about the possibilities with blockchain technology and NFT is increasingly apparent and OtherLands aim to be a platform and community for creators that want to explore the possibilities with NFT’s by sharing knowledge, inspiration and by collaborations.

OtherLands is a festival that celebrates the creative and contrast-rich meeting that arises between art, fashion, music, technology and innovation when they meet through the aesthetic and absurdity that symbolizes NFT’s and blockchain technology.

The future of art is digital. It’s our belief that through new technology, new artists will arise, no matter what creed or medium. The scene is forever changing, and it’s our call to be in the forefront of this change.